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KAREN SHERMAN
Communication Consultant
1480 Spalding Drive
Atlanta, GA 30350
404-314-1784
Employment History
BellSouth Corporation
Public Relations/Corporate Communications
Manager, Employee Communication
1999 - 2001
Buck Consultants, Inc.
National Communications Practice/Atlanta
Communication Consultant
1996 - 1999
Towers Perrin
Communication Practice/Atlanta
Associate Consultant
1996
Alexander & Alexander Consulting Group
Strategic Planning & Change Management Practice/Atlanta
Strategic Planning Analyst/Research Specialist
1991 - 1996
Experience and Accomplishments
Communications - developed campaigns to educate employees, customers and investors to address specific organizational needs. Worked with clients to create communication strategy and implement campaigns. Wrote, edited, and produced elements such as newsletters, brochures, booklets, and videos. Coordinated and managed creative design teams and print production to meet client deadlines.
Strategic Planning/ Research - conducted audience focus groups on subjects ranging from marketing, advertising, communication needs, and HR-related initiatives such as recruitment and benefits. Research projects include communication strategy, communication audits, employee satisfaction studies, and strategic planning assignments. Worked with clients to organize and conduct meetings, analyze results, and develop findings and recommendations. Benchmarked "best practices" within a range of communication areas and industries.
Human Resources Communication Planning - worked to develop various communication programs for benefit/human resources clients. Wrote and developed strategies that included materials such as personalized communications, newsletters and video. Worked on projects covering areas such as change management, customer service training, recruiting advertising, process reengineering and program implementations.
Professional Associations and Skills
1998 Employee Benefit Communications "Best of Show" award
International Association of Business Communicators (IABC)
Trained in SPSS software (survey analysis)
Enrolled in Certified Employee Benefit Specialist Program (CEBS)
Education
Bachelor of Arts, Communications. Berry College
